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General Management

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Croft & Dye Productions operates a bespoke, direct and hands-on service that provides consultancy, general management and executive producing services to a broad range of theatrical productions across the United Kingdom. We can build and tailor this service around your needs and existing team members. Whether that’s consistent, all-round support or contracted to specific areas. 

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We aim to ensure that everything we do has the clear hand-print that comes from an all-important personal touch. We know that each production carries its own unique set of road-maps and requirements. Our experience across the commercial, subsidised and independent sectors gives us the relevant experience to assist you in all elements of your production. From the very seed of an idea, through the crucial phases of the development process, to opening night, and into the future.

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Get in touch through our contact form here or email us at info@croftanddye.com and we can see what support we can offer you.​

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We can:

  • Offer advice and guidance and support at each stage of the production process

  • Development Support: organising and managing readings and workshops.

  • Rights & Agreements: advising on rights proposals and agreements, licensing agreements, and theatre agreements.

  • Create Projections: Drafting prospective budgets ahead of workshops and productions, as well as recoupment schedules, profit and loss forecasts, and key financial documents.

  • Running budgets and Cashflow: We'll look after everything including payroll, royalties and invoicing. 
    Please note we are not an accountancy service so cannot officially audit accounts.

  • Scheduling: Drafting broad schedules that traverse the whole process; from project timelines, to production and technical schedules. 

  • Creative Team and Cast: If needed we can aid in sourcing as well as negotiations and contracting for the creative team and cast; also overseeing the casting process.

  • Recruitment: Sourcing technical and backstage teams

  • HR: We go above and beyond in all areas and this includes bespoke wellbeing plans alongside handling issues and disciplinary work.

  • Marketing and Press Management: Working with marketing, social media and press teams to execute campaigns and monitor on sale

  • Ticketing and Pricing: giving advice on ticketing methods, pricing strategy and dynamic pricing; carefully monitoring and reporting on daily sales.

  • Financial Reports: providing regular forecast and financial reports throughout the production process.

  • Production Supervision: our team would work to supervise the running and maintenance of the production throughout the duration of the run.

  • Events: We handle opening night, gala nights, special events

  • Venue and Tour Booking: Negotiating deals, pricing strategies and contracts

  • Bookings: Travel and accommodation booking for creatives, cast and team

  • Investor Relations: Support with investment documentation and relationships

  • Legal and Financial Advice: We work with top entertainment lawyers, and accountants to look after your productions and ensure we point you towards the best advice

  • Future Life Advice: able to consult on the discussions of the production’s future life, including live capture, tours, transfers and subsidiary rights.

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